{"id":19,"date":"2019-02-19T20:14:36","date_gmt":"2019-02-19T20:14:36","guid":{"rendered":"https:\/\/ruskintech.com\/?page_id=19"},"modified":"2024-03-10T13:35:59","modified_gmt":"2024-03-10T20:35:59","slug":"services","status":"publish","type":"page","link":"https:\/\/ruskintech.com\/services\/","title":{"rendered":"Services"},"content":{"rendered":"\n\n\t

Website Development<\/strong><\/h1>\n\t

We won’t build more than you need<\/strong><\/p>\n

How your website should be built depends on the nature of your business or activity, the functionality required, and the traffic volume you expect.<\/p>\n

For many SMBs, a site built using a CMS like WordPress is a cost-efficient way to go, and not just in the initial construction. With a CMS, you’ll have the option of maintaining basic content yourself instead of paying a developer.<\/p>\n\t\t\t\t\"analyst-analytics-blur-106344-1024x684\"\n\t

Pay Per Click Advertising<\/strong><\/h1>\n\t

Appear on search engines like Google when potential customers are searching for your product or service.<\/strong><\/p>\n

The smartest approach to marketing is a multi-pronged one. But if there were one digital approach to stand out from all others, it would be Pay Per Click (PPC) advertising with Google AdWords. There is no faster way to increase sales. We’ll design the most cost-effective campaign to attract new customers for your business.<\/p>\n\t\t\t\t\"blur-click-company-1109543-1024x683\"\n\t

Retargeting<\/strong><\/h1>\n\t

Re-engage your website visitors to bring them back by displaying visual banner ads for your business on other popular websites that they visit.<\/strong><\/p>\n

There is a reason why huge companies like Booking.com, Amazon, eBay and others have turned to retargeting in recent years. Retargeting, also called remarketing, converts window-shoppers into buyers. Generally only 2% of shoppers make a purchase on the first visit to a website. Retargeting brings back the other 98% so you get another chance! Retargeting works by keeping track of people who visit your site and displaying your banner ads to them as they visit other sites around the internet.<\/p>\n\t\t\t\t\"black-friday-buy-credit-card-34577-1024x683\"\n\t

E-Mail Marketing<\/strong><\/h1>\n\t

Reach Out To Past Customers Or New Leads<\/strong><\/p>\n

Create email campaigns to send to your client or subscriber lists. Many people think that customers find these annoying, but in fact they often work quite well and should be considered as part of the advertising mix for some businesses.<\/p>\n\n\t\t\t\t\"adult-businessman-businesswomen-1061588-1024x683\"\n\t

Social Media Marketing<\/strong><\/h1>\n\t

Targeted Advertisements Of Your Business On Popular Social Media Networks Like Facebook.<\/strong><\/p>\n

While social media like Facebook and Instagram are all the rage these days, they are not appropriate for all marketing objectives. But social media marketing can be very effective for some types of businesses and campaigns.<\/p>\n\t\t\t\t\"accounts-blur-button-267350-1024x743\"\n\t

Site Hosting and Maintenance<\/strong><\/h1>\n\t

Important details: Quality hosting and software updates<\/strong><\/p>\n

We partner with Siteground to provide our clients with quality, secure hosting with daily off-server backups (on both Google and AWS cloud servers) and staging platforms for testing updates and new features in a non-production environment.<\/p>\n

It’s important to keep your web applications up-to-date to prevent hacking and feature obsolescence. We have optional site maintenance packages for whatever level of ongoing care you require.<\/p>\n\t\t\t\t\"camera-coffee-composition-1509428-1-e1556818175791-1024x853\"\n\n","protected":false},"excerpt":{"rendered":"

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For many SMBs, a site built using a CMS like WordPress is a cost-efficient way to go, and not just in the…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"acf":[],"yoast_head":"\nServices - Ruskin Technologies<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ruskintech.com\/services\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Services - Ruskin Technologies\" \/>\n<meta property=\"og:description\" content=\"Website Development We won’t build more than you need How your website should be built depends on the nature of your business or activity, the functionality required, and the traffic volume you expect. 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